Buyer Recruitment & PR
We research potential buyers, importers and distributors, reach decision-makers and recruit them for the mission.
All services
01 · SORTO BUSINESS
B2B Buyer & Sectoral Trade Missions
One mission. One team. End-to-end management. You choose the sector.
Service scope
B2B Buyer & Sectoral Trade Missions
We identify target markets and calculate costs. From visas, flights and accommodation to venues, technical equipment, local transfers, interpreters, market research, market tours and meetings with qualified buyers, we manage the entire process. We also handle every incentive step, from application to payment.
Institutions, members and manufacturers: bring your luggage and product samples; we take care of the rest. You do not need multiple service providers for one mission.
B2B Matchmaking
We match participating companies with international buyers by product and need, then schedule qualified one-to-one meetings.
Travel & Operations
We manage flights, accommodation, transfers, venues, interpreters, local staff and all on-site operations.
Government Incentives
We design the project around the applicable support programme and manage application, implementation and payment.
Our Approach
Not crowded rooms, but the right commercial matches.
We measure a B2B programme not only by the number of buyers attending, but by the genuine commercial opportunities it creates.
We begin with the market and the buyer—not the meeting room. We research target countries and companies, reach decision-makers, analyse their needs and match them individually with Turkish companies.
Sectoral Trade Missions
Connecting manufacturers and exporters with decision-makers in target markets.
We deliver end-to-end trade missions that connect Turkish manufacturers and exporters with importers, distributors, wholesalers, retail chains, buying groups, manufacturers, project owners and sector decision-makers.
01
Target Market Analysis
We identify the right countries, cities and potential-customer profiles for the product group, sector and export objectives.
02
Buyer Recruitment
We reach decision-makers through company research, direct contact, LinkedIn, digital channels, local PR and advertising where needed.
03
Buyer Qualification
We assess each company’s field, purchasing potential, product interest and capacity to match with Turkish participants.
04
B2B Matchmaking
We compare purchasing requirements with Turkish companies’ products and create tailored meeting programmes.
05
International Operations
We coordinate flights, accommodation, transfers, venues, interpreters and local teams.
06
Government Incentive Management
We manage applications, documents, eligible expenditure and payment processes from start to finish.
07
On-site Management
We coordinate B2B meetings, company and factory visits, institutional meetings and the full programme on the ground.
Buyer Missions
Bringing global buyers together with manufacturers in Türkiye.
We bring international buyers to Türkiye and connect them with manufacturers, exporters, sector organisations and trade fairs.
We identify companies with genuine purchasing potential—not simply people willing to visit Türkiye—and invite their decision-makers.
We develop institution- and sector-specific buyer-mission models for exhibition organisers, chambers, exporters’ associations, trade bodies and federations.
Buyer research
Buyer Recruitment
International PR
Participant verification
Travel planning
Transfers & accommodation
B2B matchmaking
Meeting programme
Fair & factory visits
On-site management
Incentive file
For Trade Fairs
From foreign visitors to qualified international buyers.
SORTO brings every area of expertise together under one project-management structure.
Bringing a foreign visitor to a fair is not the same as bringing a qualified international buyer.
We identify target countries and buyer profiles based on the fair’s product groups, recruit international buyers and match them with exhibitors. The buyer mission becomes a strategic instrument for increasing international trade volume.